1. Go for sheen. Many "long-lasting" lipsticks are matte and can dry out your lips. We prefer to use a satin-finish, pearlescent lipstick such as Chanel Rouge Coco Lip Colours (US$39). Because the the shine is created by pearl pigments and not by the texture, it's not as moist as a creamy lipstick and will therefore stay on longer.
2. Be strong. Go for a bright or dark shade; they tend to last longer than soft ones because they have more pigment. For example, this Chanel Rouge Allure Luminous Satin Lip Colour in 33 Fabulous (US$39).
3. Prep your lips. Lipstick holds up best on a smooth surface, so gently buff your lips with a damp washcloth. Pat on a clear lip balm (check out our bestseller, Burt's Bees Beeswax Lip Balm, US$7) and give it a few minutes to sink in, then blot with a tissue.
4. Pencil it in. Lip pencil adds a layer of pigment and helps your colour last. Choose one that matches your lipstick - unless it's very dark, in which case, go one shade lighter. Lightly trace the pencil along the inside edge of your lips, then fill in your mouth and blot.
5. Swipe it on. Don't use a brush - you'll get richer colour if you apply your lipstick straight from the tube. Blot the first coat with a tissue then add another layer.
6. Finish with powder. Women think powdering their lips will dry them out but if you don't need much. Close your mouth, smile and then dust a little face powder (try SK-II Facial Treatment Advance Protect Loose Powder UV, US$84, for additional skincare and UV protection) on your lips with a fluffy brush. Don't reapply lipstick or it could get cakey.
Hope these tips are useful!
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